The Meatpacking Improvement Association, Inc. (Meatpacking BID) has retained the services of Harris Rand Lusk to conduct this search. Inquiries, nominations, and applications may be directed in confidence to:
Jack Lusk, Managing Partner & CEO
Anne McCarthy, Senior Director & COO
Harris Rand Lusk
122 E. 42nd Street, Suite 3605
New York, NY 10168
Please put Meatpacking BID in the subject line of your emailed application
The Meatpacking District Management Association (Meatpacking BID) is a non-profit, community-based organization whose mission is to support the economic development and business community of the area which is Manhattan’s West Side between Horatio Street and 17th Street. Through the work of maintenance workers, landscapers and public safety officers, the BID keeps the area clean, safe and beautiful for local residents and visitors alike.
The Meatpacking BID manages and maintains the district’s public spaces (most are currently under construction) in partnership with the NYC Department of Transportation, represents and promotes the area’s business interests, produces events, and manages a marketing and public relations campaign for the neighborhood. The Meatpacking BID ensures this community continues to thrive as a mecca of business and culture for New Yorkers and tourists who flock to its stores, restaurants and clubs, and cultural institutions such as The Whitney Museum and the Highline.
The Board of Directors of the Meatpacking BID is seeking to identify a passionate and dynamic Executive Director for this mission driven organization to spearhead the organizations next evolution.
The Executive Director will provide oversight of the organizations overall strategy, community development, fundraising and marketing initiatives, as well as oversee all public realm programming and operations. The Executive Director is a critical, visible position requiring strategic thinking, sound management experience and business and financial acumen. The Executive Director must have a strong marketing strategy background, experience across digital, print and programming and be able to build upon an existing brand and narrative.
The successful candidate will be able to navigate the challenges of a dynamic and engaged board of directors, build relationships, and demonstrate leadership across levels. He or she must have a solid vision with the ability to communicate it with clarity and commitment. The Executive Director must be able to work with the local community, both the Community Board and other players, and represent the BID’s interests without conflict in numerous public forums and in the press.
The Executive Director will be expected to design, implement and oversee the relaunch of the district’s public plazas, including the negotiation of contracts and RFPs, marketing plan development and roll out, programming and ongoing management.
This role has a deep understanding of and is able to negotiate the nuances of a complicated layered constituency consisting of but not limited to property owners, local businesses, City and State governments and agencies, appointed officials, and neighboring institutions.
- Collaborate with and develop cohesion among a 40-person board of directors that includes leaders in industries such as fashion, real estate, tech and hospitality
- Effectively design and lead the implementation of all objective first programs and partnerships, marketing, outreach, special events and public spaces programming to develop and deepen community ties
- Plan and provide oversight of district marketing and place-making campaigns including digital and social media, website and printed materials using overall metrics and KPIs to determine progress and success/ROI over time
- Develop and oversee the BID’s public relations strategy, working in partnership with the PR team to ensure the district continues to be a place of global visitation and local iconic perception
- Identify opportunities for partnerships and sponsorships for investment in the neighborhood, and spearhead those relationships
- Represent the district as the public face and voice of the organization in the media and through speaking engagements
- Direct oversight and management of a team of three full-time and one part-time staff, consultants and contractors
- Develop, manage and perform monthly reconciliation of a $2.6 million annual budget
- Identify opportunities for and spearhead capital improvement projects
- Bachelor’s degree required; advanced degree in business, marketing or urban planning preferred
- Excellent interpersonal, management and communications skills; entrepreneurial
- Marketing skills and experience required
- Highly organized and motivated, self-starter, excels at working independently and autonomously
- Outgoing personality, able to deal with multiple constituents and use judgment to determine the best course of action for the district
- Sensitivity to the historic designation of the Meatpacking District with a keen eye on future planning and current-day uses
- Established contacts in the field of communications, event an organizational planning and sponsorship, and the political/governmental realm
- Demonstrated ability to handle long-term processes through to conclusion, acknowledging that projects often take years to complete
- Substantive administrative and contract management experience
- Must understand the nature of BIDs and other neighborhood improvement organizations and the role they play in the City, as well as in strategic planning and problem solving
- Knowledge of the Meatpacking district and local players a plus
Salary will be commensurate with experience. For more information on the Meatpacking BID, please visit https://www.meatpacking-district.com/